- Use a 'subject line' that summarises briefly and clearly the content of the message. Your email may be one of hundreds on the recipient's computer and you want them to read it when it arrives and then find it again easily in their files
- Use short, simple sentences. Long sentences are often difficult to read and understand. The most common mistake for learners of English is to translate directly from their own language. Usually the result is a complicated, confusing sentence
- One subject per email is best. The other person can reply to an email about one thing, delete it, and leave another email in their 'Inbox' that needs more time
- Be very careful with jokes, irony, personal comments etc. Humour rarely translates well from one culture to another. And if you are angry, wait for 24 hours before you write. Once you press 'Send' you cannot get your email back. It can be seen by anyone and copied and sent round the world. The intimate, informal nature of email makes people write things that they shouldn't. Only write what you would be comfortable saying to the person's face.
- Take a moment to review and edit what you have written. Is the main point clear? Would some pieces of continuous text be better as bullet points or numbered points? Is it clear what action you want the recipient to take? Would you be happy to receive this email? If in doubt, ask a colleague to quickly look through and make comments
- Don't ignore capital letters, punctuation, spelling, paragraphs and basic grammar. It might be okay when you are writing to a very close friend, but to everyone else it's an important part of the image that you create. A careless, disorganised email shows the outside world a careless, disorganised mind
- Use the replies you receive to modify your writing to the same person. If the recipient writes back in a more informal or more formal style, then match that in your future emails to them. If they use particular words or phrases that seem to come from their company culture, or professional area, then consider using those words yourself where they are appropriate
- Be positive!
content - zawartość, treść
rarely - rzadko
intimate - bliski, kameralny
bullet points - wypunktowanie
recipient - adresat, odbiorca
receive - dostać, otrzymać
If in doubt - w razie wątpliwości
careless - nieostrożny, nieuważny
appropriate - odpowiedni, stosowny, właściwy
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